Search Engine Optimisation
You would like your business to rank at the top of Google but don’t know how or need some help? We are Search Engine Optimisation Consultants based near Oxford and can help your website rank for the searches your customers type into Google.
We are trusted by businesses big and small. We work with SME’s, charities, startups and companies from different sectors across the whole country. Have a read of some of our case studies.
SEO consultancy starts with understanding your target market, identifying their ‘search intent’, analysing the data, the current search results and your competitors. Strategy begins once the market and your goals are understood.
We aim to bring clarity, transparency and trust to an industry that has built itself a reputation for vastly over-promising and wildly under-delivering over the years. We offer personalised solutions that are price competitive, get results and believe that we are the leading specialist SEO agency in Oxfordshire.
Every campaign is tailored to match the individual requirements of our clients. We listen, you tell us what you want to achieve.
We service clients in Aylesbury, Banbury, Bicester, Brackley, Buckingham, Kidlington, Milton Keynes and Towcester.
The 5 Key Pillars of SEO
Your SEO campaign will be built from the ground up using safe, tried and trusted principles structured around our five pillars of SEO.
Keyword Research ↗
Every good SEO campaign starts with keyword research to understand what’s happening online in your sector. What do your customers or clients actually search for? How many searches per month are there for these phrases? How many of your competitors are also trying to rank for the same words? What is the benefit to your business? Do you understand 2025’s buzzword, “User Intent”? Read more…
Technical Audit ↗
If your website isn’t structured correctly, hides away important content, fails to provide a sitemap, duplicates meta tags and page titles or even has missing pages then these errors and gaps can significantly hold back your SEO efforts. A technical audit will identify the problems and issues search engines experience on your website so that they can be put right. Read more…
On-Page SEO Audit ↗
Writing great website content and formatting it correctly is an essential task if you are serious about ranking on Google. Your visitors and search engines want content that is satisfying to EEAT (demonstrates Experience, Expertise, Authority and Trust). Auditing your web content doesn’t always mean a rewrite but it does mean applying SEO best practices and improving your visitor engagement metrics. Read more…
Content Strategy ↗
The best content is easily found by the search engines and appears to the right people, in the right places, at the right time. Informed by your keyword research and business goals great content matches the users intent and allows them to Do something, Know something or Go somewhere. A content strategy ensures that your content is relevant and fulfils the user intention. If it does this, then Google will rank it. Here’s how to write better content…
Link Building ↗
Whilst less important now than in previous years, having a good backlink profile is still a critical element to get right in order to rank higher. The best links to your website will come from websites which are relevant i.e. offer similar content and are trusted. Lots of outdated advice on this subject exists on the net, make sure you are up to date before doing anything at all. Read more: Web Backlinks – What They Are, How To Build Them & Why You Need Help.
SEO Companies & Agencies Should Take A Professional Approach
We aim to find, target and deliver relevant traffic to our clients’ websites by improving their search engine rankings. Increased traffic leads to more sales and more enquiries on a website that converts well (something else we can help you with).
We have a thorough data driven analytical research approach. We often use Google analytics and Search Console to give us a running start at this. If we make a suggestion, we can show you the data behind the decision. We follow the rules and adhere to Google Search Essentials to deliver sustainable results that don’t game the system.
We consult with our clients at every turn and will be asking for our strategies to be signed off by you. This keeps us on the right track in your specialist area and keeps you engaged in the process.
SEO is a transparent science. Lots of data is in the public domain if you’ve the right tools to mine it. We can look at your competitor’s website and work out why it ranks higher than yours for the same keywords you are targeting with the search engines. Once you know what you’re up against, we can plan how to get ahead of the competition.
A lot of people assume how your product or service is searched for. You can have years of experience in your sector but can still be surprised by the terms people type into Google to find what you offer. You say ‘tomato’, I say ‘tomayto’!
Backlinks used to be all SEO’s ever wanted to talk about. They are still relevant in the context of an EEAT approach i.e. we use backlinks to show the Experience, Expertise, Authority and Trustworthiness of your brand.
We will always review your website’s internal linking structure. This can sometimes bring about some big early wins as ‘link juice’ is diverted to your most important pages rather than leaked elsewhere.
Schema markup is also a must do exercise. Schema is a coding approach that improves the way search engines read and represent your page in SERPs (Search results pages). This will give your website the best possible chance of appearing in rich answers/rich snippets.
If you are interested in finding out more about our consulting services, then please do not hesitate to get in touch. Whatever it is that you are looking for, if it’s search engine marketing related then let us know. We would love to hear from you!